PSI/Zimbabwe Campaign Against HIV Stigma Awarded Population Institute 2005 Global Media Award
The Washington, D.C.-based Population Institute has awarded its 2005 Global Media Award for Excellence in Population Reporting to Population Services International/Zimbabwe for a mass media HIV/AIDS awareness campaign, the Herald/AllAfrica.com reports (Herald/AllAfrica.com, 10/10). The "Anti-Stigma!" campaign, which had the theme "Don't Be Negative About Being Positive," featured testimonials from several HIV-positive people who live in the country. The campaign marked the first time that HIV-positive Zimbabweans were provided a platform to discuss their HIV status openly. The campaign ran in print and on electronic media and was created and produced by PSI/Zimbabwe, which receives primary funding from USAID. The award aims to increase media coverage of population and development issues (Danielson, PSI News, 10/10).This is part of the KHN Morning Briefing, a summary of health policy coverage from major news organizations. Sign up for an email subscription.